You all know the story about a boy who cried wolf. It ends in these words:
We’ll help you look for the lost sheep in the morning,” he said, putting his arm around the youth, “Nobody believes a liar…even when he is telling the truth!”
The best way to predict someone’s future behavior is to look at their past behavior
If you have a habit of promising something, and then forgetting people. That’s what people will think about you. If you cried ‘wolf’ too many times, you can rest assured nobody will believe you when you really mean something. Nobody believes a liar, even when he is telling the truth.
Don’t promise what you cannot keep. If you cannot meet your commitment, deal with the consequences.
I got a message from one disappointed customer who said I hadn’t meet my commitment. I promised to personally email this person when new updates would be available for Hightailed game, but failed to do so.
I could have mentioned that I was very busy setting up my company, building gameproducer.net, chasing some other rabbit or telling some other task I had to take care… and all these would have been excuses.
I made a promise, I should have kept it.
If I knew that I couldn’t promise something, then I shouldn’t have promised anything in the first place. I apologized for the harm I had caused, and offered that the player could test our developer version of Hightailed (something that’s not available to public). I’m not sure if that was enough, but it was the best thing I could think of at the moment. I tried to deal with the consequences, but I assure you – it’s much better to deal with the promise than trying to fix something afterwards.