Google Checkout Announced – the Next Indie Game eCommerce Partner?

Follow Steph mentioned that Google has announced a checkout system.

The company is introducing Google Checkout today, a service that will allow users to make purchases from online stores using payment and shipping information they keep on file with Google.

The pricing structure should be interesting enough for indie gamers:

Google is charging merchants 20 cents plus 2 percent of the purchase price to process card transactions, less than most businesses pay for credit card processing. Banking industry executives say that credit card processors typically pay MasterCard and Visa a fee of 30 cents and 1.95 percent for every purchase, so Google will be subsidizing many transactions.

With these rates, a $20 game would cost developer $0.60 fee per sold unit, and would bring $19.40 to developer’s pocket. Most eCommerce systems take 10% ($2.00). If Google can add systems for download link, reg keys and anything else that is required for game to be sold, it looks like a good opportunity for indie gamers.

Juuso Hietalahti


  1. Another step for Google to take over the world ;)

    But it really sounds interesting, they should also do that for Europe and they should do it without need to have the account first (so, rather the ShareIt-Way instead of the PayPal-Way)

  2. I think that the biggest problem here is that it requires your customers to have a Google account before they’re able to make use of it. This is a PayPal competitor, but it does not (as yet) allow simple non-account-driven credit-card payments. And rumor has it that it’s US only, though I’m not sure if that means it’s only for US-based sellers or buyers, or both.

    This would appear to make the most sense if you regularly purchase Google Adwords as well – this allows you to get some amount of free transactions ($10 worth of free-transactions for every $1 you spend on Adwords, I believe).

  3. I don’t really care if this is easy to set up. It’s more important that it’s easy for the buyers and can be trusted by them 100 percent!

  4. If somebody does try this out, please tell us. I’m very interested about how it actually works.

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