I don’t remember which marketing book posed this question (it might have been one of Seth Godin’s, although not sure): what’s better than one ad? The right answer was: six ads. Meaning: repeating the ad. That’s the key. That’s one… Continue Reading
Long awaited Fallout 3 video is now online – looking pretty sweet. I’ve always enjoyed how they’ve created a special Fallout atmosphere: the same trend seems to continue in the upcoming sequel.
The first game production round table session got thousands of views in just a day, and several comments from people reporting how they enjoyed the post. Now I’m looking for more producers to join the Round Table. If you are… Continue Reading
Now it’s time for the first batch for the Producers of the Round Table. The idea of the Round Table is to get producers who work in major gaming companies to present their opinions. Some of you readers have presented… Continue Reading
I’ve always heard and known that giving anything for FREE is a great way to gain exposure. It has been interesting to watch the effect of “free” by checking out the website statistics for two of my websites that I… Continue Reading
I checked my website archives to see what I had said a year ago, and whether it made any sense today. Here’s what I found: Don’t walk in the dark where I was basically saying not to accept everybody’s advice.… Continue Reading
Some days ago I wrote a post about How to create your first game, and continued by presenting additional recommended resources. Question: One of you readers – Swirley – asked what to do if you cannot code: thankâ€™s for the… Continue Reading
Pretty nice looking CGI trailer of Starcraft 2 (check out more videos and images on their website). Blizzard announced that Starcraft 2 won’t be published in 2007. It’s nice to see that they still hold the policy they had 10… Continue Reading