I’m getting a new computer (well, at least some new parts), and I had a budget of 500-600 euros. I needed a new mother board, processor, graphics card, harddrive, new OS and stuff like that.
When I went to the store and asked what I could get with this budget, the salesperson showed me list and started asking me “250, 500, 750 gigabytes? 2,5Ghz, 3,0Ghz…? 1, 2 or 4 gigs memory?” And so on. At some point I said that buying new computer parts goes always like this. No matter what budget you have, you will always spend more. If 500 gigabytes harddrive cost only 20 bucks more than 250, how can anybody refuse that offer?
I realized this, and I knew I would have no control over this. The seller wasn’t pushing or anything. He was merely showing me “9600 GT costs this… and if you want 9800 GT, then it costs this many euros more”. He didn’t need to persuade me into buying, my brain was already doing that at full speed. Sneaky little bastards! They shouldn’t have showed me those better parts (even when I asked).
I had no hope, and went home to ponder. It didn’t help anything, my brain tricked me into buying more and more. I ended up in a deal that cost 750 euros (but got a discount one one part, so the final price was 720 actually euros).
So, the bottom line was: my mind managed to buy me into using almost 50% more than I had originally planned.
Oh well… at least there’s something to learn.
The concept of selling computer parts is brilliant. If there’s a “Pretty Good Part” that costs 100, you can get “Fancy Better Part” for only adding 20 euros more. And if you really want power, the “Really Super Nice Part” costs only 20 more than “Fancy Better Part”. It works like a chimp.
The 20 euros difference feels small, but when there’s many parts, and many options to choose from… everything sums up into a bigger amount.