Easter eggs in games mainly go in the category of “nice little surprising (secret) details and features that you can find”. I started thinking about the games I’ve played, but I think most of those video game Easter eggs were really short lived. I remember that I’ve played games with Easter eggs, but don’t think there was anything too stunning in them. (In fact, the best Easter eggs I can remember are from Lionhead’s Black & White game where the hype said that you could zoom under a rock to see a worm… I think that feature never got in there, and not sure if that would even count as an Easter egg).
I think video game Easter eggs can be important not only for game play but also for marketing. A witty/fun Easter egg (“hidden feature”) just might go viral and catch the attention of the press. For gameplay, they can be nice fun surprises.
How’s your game – do you have Easter eggs hidden there?