Awwwww…. I Lost All Mine (Their) Customers. And Links Won’t Work. (Only Good News Is That More Money Flooding This Way)

I just got informed that Big Fish Games affiliate system is changing. It’s not anymore about “guide a customer them once, get paid for lifetime”.

The new program is a “last to refer” system. Even if other affiliates have referred the same consumer you are referring, if you are the last person to refer the consumer and they buy a game within 90 days, they become your referral and you will earn commissions from all their game purchases for a full year.

The existing affiliates in the top of the food chain are naturally pissed off. BFG has like 60 million consumers in their databases (not sure if I can say this out loud, but just to make sure, if anybody asks you – I didn’t tell this).

I’m fine with all this. I was wondering why I was getting more sales from BFG so it’s fine. Maybe somebody can now “steal” my customers but at least I can steal other customers.

Now… to the slightly shitty thing.

It looks like the *links* might not be working properly. I’m not totally sure, but http://www.bigfishgames.com/?channel=affiliates&identifier=af9a7b34cd50 sure looks different than https://my.bigfishgames.com/index.php?afcode=af9a7b34cd50. If this means that seven trillion developers and their moms need to go through all their files to change codes, it’s bit sucky. Those of you who know how this should be done (such as creating referral link to something like www.gameproducer.net/bfg.php which would then redirect to the correct URL) are fine. The rest of us (who were too lazy to do this in the first place) might need to change the links.

I don’t know. Didn’t see info. Just making a wild guess.

The really good (perhaps) news are that they are finally creating a way to track sales. BFG is giving all sorts of campaign tracking stuff that you can use to see how many people bought this and that, and via which channels.

Me likes these changes.

6 thoughts on “Awwwww…. I Lost All Mine (Their) Customers. And Links Won’t Work. (Only Good News Is That More Money Flooding This Way)

  1. Juuso Post author

    Wild guesses are so much more fun.

    That “shitty for top names” is actually pretty easy logic:
    - those top affiliates who have got customers under their wings no longer benefit from those customers if they buy stuff. Meaning… top affiliates will lose money… which equals to “shitty” in my books.

    Reply
  2. Jackson

    Why don’t you gather some facts before you base things on ‘Just making a wild guess’?

    Seems pretty crappy to classify the changes as ‘shitty’ when you clearly haven’t done the appropriate due diligence. I’m not trying to take sides here. I’m just saying, learn to research.

    Reply
  3. Mel

    Regarding the format of links, Big Fish Games have provided the following information within the affiliate area: “While Big Fish Games has rewrite rules in place to allow the old ?afcode=[afcode] parameters work on its game download sites, URLs directly to the store (Buy URLs copied and pasted from the type=4 XML, for example) need to be updated so that tracking is not lost.” So it seems as though there may be issues for affiliates who use the direct buy links. Like you though, I am quite pleased that they are providing better resources to track salesas this is something that I have thought would be quite beneficial for some time. Wonder how many of my previous customers I will be able to keep though…

    Reply
  4. ex-affiliate

    Even if other affiliates have referred the same consumer you are referring, if you are the last person to refer the consumer and they buy a game within 90 days, they become your referral and you will earn commissions from all their game purchases for a full year.

    After which they belong to BFG *only* and *nobody* gets affiliate credit for them and nobody can steal them.

    Also, at any time BFG chooses, they can decide to not pay you. No matter how much you might have owed to you, no matter whether you did anything wrong or not, they can simply take your money.

    You sure you like those changes?

    Reply

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