Comments on: Target Market: Me

By: Katherine

Katherine — Fri, 04 Jun 2010 04:22:49 +0000

“Starting with one customer to satisfy (yourself) is already better than wasting your energy trying to guess “what the market wants”.”

And starting with one customer to satisfy is better than using tired old (untrue) stereotypes to pretend you know what the market wants and avoid having to do any market research, and end up making a product that has to compete with all the other stereotypically-marketed products out there.

By: Juuso

Juuso — Thu, 03 Jun 2010 05:06:42 +0000

I actually disagree on your last point that “don’t care about the money”. :)

Money to me is sort of like “the fruit of labor”. But in order to get fruits, one gotta concentrate on growing the tree and watering… :) Fruits will come.

If it’s all about “fruits” (and donuts) then those might escape from you.

But hey – we’ll see how this goes ;)

By: Jake Birkett

Jake Birkett — Thu, 03 Jun 2010 03:33:47 +0000

To clarify my post, that’s only if you want to make enough money to fund the next game and so on. If you don’t care about the money, then sure make whatever you want.

By: Jake Birkett

Jake Birkett — Thu, 03 Jun 2010 03:33:11 +0000

I disagree :-) Market research is very useful. If you can find something to make with a good market that you also think would be a great fun game to make, then make that.

By: Juuso

Juuso — Wed, 02 Jun 2010 04:32:22 +0000

“There will always be people out there thinking and feeling the same way as oneself. ”

Yeh, that’s so true.

That’s actually so true that often when you think you are doing something that “has never been done”, surprisingly you’ll encounter more people doing pretty similar game project :)

By: hermitC

hermitC — Tue, 01 Jun 2010 15:32:07 +0000

IMHO niche markets are well suited for this kind of ego-driven design. There will always be people out there thinking and feeling the same way as oneself. The resulting game will hit the nerve of this special audience.

It would be nice if more producers think that way and follow their own small path instead of hunting down paved and crowded roads.

Keep track this way!

By: Ruben

Ruben — Tue, 01 Jun 2010 13:01:02 +0000

I think that’s the way to think Juuso. Unless you’re a person with extremely weird tastes, you always find a good enough number of people that will share your game idea. Starting with one customer to satisfy (yourself) is already better than wasting your energy trying to guess “what the market wants”.

By: Tobias Scheuer

Tobias Scheuer — Tue, 01 Jun 2010 09:09:48 +0000

Well I think working on something that you really like (and thus want to have for yourself) makes it so much easier to keep motivation up.